Reimagining Museum Engagement for Younger Generations

“Over the course of the next seven years the Smithsonian Institution’s National Air and Space Museum (NASM) will embark on a renovation of its original museum on the National Mall in Washington, D.C., to the tune of $1 billion dollars. NASM is reported to be the most visited museum in the United States and the 3rd most visited in the world, with 8.6 million visitors through their doors in 2017 and hundreds of thousands of digital visitors who frequent NASM’s website and collection search center.”

Read the full post at Lucidea’s Think Clearly Blog.


Who Owns Digital Culture? An Important Question Museums Must Consider

“The ability to digitize and publish collections online through a collections management system has helped reinvent how museums present their holdings. In the beginning, there was resistance to publishing digital images of collection objects online. This was due to a (now proven false) concern that people would no longer visit the museum if they could view collections online.” Read the full post at Lucidea’s Think Clearly Blog.